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Meet the Man Who Designed Pokémon’s Iconic Logo – IGN



Meet the Man Who Designed Pokémon’s Iconic Logo – IGN

by 1OneQuickQuestion

7 Comments

  1. adrenaline4nash

    Since when do we care who created a logo 

  2. I have to say I’ve always kinda hated the logo 🤐 i just think it doesn’t work well with other text like the game’s name. The Japanese logo is much better.

  3. ActivateGuacamole

    Too cool. I’ve always wondered about the English logo and how it was designed. I do prefer the JP logo but the English one is IMO more of a standout and more memorable.

  4. Crashfan1ooo

    That is sick to see the story behind it now. I always love getting to learn about BTS stuff for things like this. It’s pretty easy to not even think about how iconic just the logo is.

  5. The alternating between uppercase and lowercase letters aspect of the logo intrigued me as a kid. It’s interesting that there might have been a version where the O’s were Poké Balls, while the final version has them looking more like eyeballs, which I think makes more sense.

  6. raistlin_mephisto

    Very lovely read. Thank you for linking!

  7. This is a fascinating read, I didn’t think we would ever get a look into the design process, and I wish we got to see more of the *rejected* concepts. 

    On a side note: I wish the logo wasn’t so tied to the IP in the rest of world. This might be a controversial opinion, but I like that Japan redesigns the logo each generation for a thematic tie-in. The English logo has never been refreshed, and now its unchanging design is just part of the brand. At the very least I wish they would go back to adapting the Japanese logo to the localized version identities. Brilliant Diamond and Shining Pearl really miss the mark for me.

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